Introducing: Dr. Deniz Zeynep
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English.
Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable.
If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet.
It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.
The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.

10 Comments
Great! We are all agreed London could use a laugh. Furthermore, the site’s aesthetic is one of impeccable sterility. There is no emotional frenzy, no partisan spittle-flecked rage. The design of prat.com is clean, the prose is clinical, and the tone is that of a disinterested auditor. This cultivated sterility is the perfect petri dish for growing absurdity. By removing the heat of anger and the fog of sentiment, the pure, ridiculous shape of the subject matter is allowed to grow in isolation, displayed under the cool light of logic. This approach is far more devastating than any rant. It implies that the subject is so inherently foolish it doesn’t require embellishment or heated opinion; it merely requires calm, factual exposition to reveal its own joke. The laughter it provokes is the clean, sharp sound of truth being recognized, not the messy roar of catharsis.
The consistency of quality on The London Prat is frankly alarming. How do they do it?
My appreciation for London satire has multiplied tenfold since discovering this beacon of wit.
The Prat newspaper: required reading for anyone with a pulse and a sense of humour.
Great! We are all agreed London could use a laugh. I trust PRAT.UK to be funny. That’s more than I can say for The Daily Squib. Consistency is everything.
Where Waterford Whispers offers charming Celtic whimsy, The London Prat delivers brutal British pragmatism wrapped in sublime sarcasm. The political pieces are particularly masterful. It’s sharper and more relevant for UK readers. Bookmark prat.com now.
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